Egypt
and Turkey are attracting more British holiday bookings, as prices in
destinations seen as safer continue to increase.
Both
countries have seen a slump in visitor numbers due to a series of terror
attacks, together with the closure to UK airlines of the main Egyptian resort
airport, Sharm el Sheikh.
But
Peter Fankhauser, Chief Executive of Thomas Cook, said demand had picked up “as
customers look for quality and value”. He
told BBC Radio 4’s Today programme: “Both destinations are wonderful countries,
with great hotels, great beaches, nice people, and it’s really good value.
“People
want to go back. We are not a security company; as long as we have the advice
of the Foreign Office that we can fly to Egypt and Turkey, we offer a great
product.” Many
holidaymakers have switched from the eastern Mediterranean to destinations
perceived as “safe”, notably Spain.
Sales
to Spain were unchanged, with “a very competitive trading environment” — due to
the sheer number of aircraft seats from the UK to Spanish airports. Average
selling prices for seat-only tickets are down 3 per cent, while holiday prices
overall have risen by 7 per cent. “Spanish
hoteliers are taking advantage a bit of the increased demand, and prices went
up because we have not enough beds for all the demand,” said Mr Fankhauser. He
predicted “A 5 to 10 per cent price increase we’ll have for sure in Spain” for
summer 2018.
Thomas
Cook has faced criticism from some holidaymakers caught up in the extreme
weather in the Caribbean and Florida earlier this month, in particular
travellers who were in Cuba as Hurricane Irma approached and who say Thomas
Cook was slow in responding. But
Mr Fankhauser said: “I am proud of how fast we acted in the wake of Irma to
support our customers, and offer them alternative destinations for their winter
sun.”
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